WatchFor.Us

Every year more than 600 people are killed in roadway work zones. Construction companies are dedicated to ensuring the safety of their workers and the driving public. Roadway work zones use a variety of warning systems, barriers, and other traffic controls to make sure that drivers and work zones stay separated, but it just takes a moment of distraction for an accident to happen and for lives to be changed forever.

The “WatchForUs” campaign includes a short film entitled “One Moment Can Save a Life” that depicts a fictionalized story on the impacts of distracted driving to one family, as well as real-life testimonial videos from industry figures whose colleagues and friends have been directly affected by work zone accidents. Additional resources include an infographic that brings work zone safety statistics to life and social media graphics to share on your social media channels.

Click Here to view the WatchFor.Us Campaign Toolkit